BUS 328:  INTERNATIONAL BUSINESS

COURSE SYLLABUS:
For details about the course, please see our Course Syllabus
Course Overview:
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INTERNATIONAL BUSINESS​:
PROGRAM DESIGN:  
Starting with 2-3 weeks on campus at our host university, students will complete the core academic portion of our Summit program in Barcelona. After completing these 2-3 weeks on campus, we will lead the students on an educational journey visiting companies and organizations as we travel across Europe: visiting Paris, London and Berlin.  Then, we will arrive in Prague for a further 2 weeks of class on-campus at the University of New York in Prague, before once again traveling to visit companies in Vienna and Budapest to complete our program.

MARKET-ENTRY GROUP PROJECT:
During their time abroad, students will work in groups on a market-entry project; looking to introduce a produce or service from their home country into the European market.  Students will begin by proposing this project in Barcelona, under supervision from the local professor, and then will develop their market-entry project as they travel across Europe visiting companies and learning about local culture.  The group project accounts for 20% of their final grade, and will be submitted prior to their final exam at the end of the program.

PROFESSIONAL VISITS:
At Summit Global Education, the educational experience is enhanced by the professional and cultural visits within the countries we visit.  The professional visits are an integral part of our courses, and are carefully designed to reinforce key lessons learned in class.  Preparation, readings, assignments and follow-up are critical to ensuring that students get the most out of these valuable experiences.  Learn more about the companies we will visit: Professional and Cultural visits


COURSE SYLLABUS:
For details about the course, please see our Course Syllabus
​
-->> Course Details: Course Syllabus

Course Information:
  • Dates:  June - July 2016
  • Code: BUS 328
  • Credits: 3 
  • Hours: 48 academic hours
  • Prerequisites: None
  • Language: English
  • All majors welcome!
Program Location: 
  • Europe: Barcelona, Paris, London, Berlin, Prague, Vienna, Budapest
Eligibility: 
Host University School of Record: Partner Universities (while traveling):
  • IESEG School of Management, Paris
  • Middlesex University, London
  • Corvinus University, Budapest




Note: course offerings are subject to change.
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